"In your professional opinion, what are the key deciding factors or variables that take precedence when selecting a product within the [product category]? Kindly, evaluate and rank the subsequent list of potential considerations, based on their significance and potential impact on your decision-making process: [list of factors]. Please, ensure your ranking adheres to a descending order, with the most critical element listed first followed by those of decreasing importance."

"How often do you use [product category]? What features do you wish were available that aren't currently offered?"

"What are your biggest pain points when using [product category]? What improvements would you suggest to address these issues?"

"What motivates you to use [product category]? What are your favorite aspects of using these products?"

"How do you typically go about researching [product category] before making a purchase? What sources of information do you rely on?"